In January of 2018, a group of Rapid City visionaries proposed an experiment that few in the US had ever tried before. They suggested bringing together a chamber of commerce, two economic development organizations, a military development authority, and a business incubator under the umbrella of one organization. The main idea behind the initiative? Stop competing for resources, become more efficient, and most of all, align the business and economic development resources of the community for the betterment of everyone. Almost four years later, that organization, known as Elevate Rapid City, remains steadfast in that mission—to elevate the Rapid City region for all.

It's been an interesting four years, to be sure. First, there was a fundraising campaign. Then the development of five-year targets. Then hiring a CEO (me in September of 2019). Finally, there was the creation of the new organization's structure, staff, culture, and program of work.

This all led to our work in 2021. It was another eventful year and included one of the biggest recruiting projects in Rapid City's history (Aesir Technologies and the potential for up to 1500 jobs), movement on the B-21, the launch of the Elevate Leadership Institute, and the rolling out of Elevate's workforce development grant programs. Through the Elevate magazine, we also told dozens and dozens of stories of small businesses and individuals in the Black Hills making a difference in people's lives. And we also saw a return of events and mixers through our Critical Issues Luncheon series where we explored topics like infrastructure, housing, and workforce.

In 2022, these programs, along with our other signature programs, will remain. These include The Elevate Prosperity Insight Center (EPIC), the Rapid Fund, The Downtown Façade Loan fund, business advocacy, crackerbarrels, and our monthly economic indicators. However, we also know we've got to respond to the housing and workforce demands of a growing region, and those challenges won't be easy. We plan on getting right out of the gate, for instance, by hiring a housing coordinator in January. And we think that's just the beginning, so stay tuned.

Until that time, enjoy the holidays with your family and loved ones. And check out our Annual Report for 2021 and the accompanying video, which we hope will fill you hope for the future of the region! Thank you for your continued support.

Stay safe and God-speed,

Tom